Explanation: The record-breaking figures that have emerged reveal how Gers can supercharge the £40m Ibrox revenue stack

For Rangers, ticket and match day revenue are as critical as any other revenue source.

In reality, the revenue generated by the match days at Ibrox is regarded as one of the four pillars of the Rangers’ business model.

In addition to European football, commercial income, and player trading, the revenue generated by Ibrox match-going fans will be essential for the club’s future growth.

However, the club will not be complacent as Ibrox undergoes a renovation this close season, which will increase the ground’s capacity.

In the midst of record-breaking figures, the Rangers have reached their maximum

Scotland’s enthusiasm for football has never been greater.

The SPFL has recently announced that record attendances have been achieved for the second consecutive year, with more than five million supporters attending to support their teams throughout the country.

Simultaneously, Rangers maintain a waiting list that is growing and sells out their season tickets, despite the fact that they have over 50,000 MyGers members.

However, Adam Williams, TBR’s football finance expert, asserts that Rangers’ matchday revenues will remain at approximately £40 million if they persist in their current course.

Williams informed Rangers News that the club’s matchday income decreased from £42m in 2021-22 to £40m in 2022-23.

“They can attribute the decline to the fact that they played fewer matches at Ibrox in 22-23 compared to the previous campaign, when their run to the Europa League final required them to play eight times at Ibrox in total.”

“That figure is expected to remain consistent when they release their accounts for 2023-24 later this year.”

“However, it appears that the club has reached a certain threshold in terms of post-pandemic matchday revenue.”

“They have limited options for increasing their annual matchday of approximately £40m, as they sell out almost every time they play at Ibrox.”

Income can be increased through Ibrox upgrades.

Now, the question is, how can Rangers augment this income on an annual basis?

The Ibrox team has implemented substantial measures to increase their matchday and ticketing revenue.

We have discussed the stadium’s upgrade, which will involve the installation of several new disabled seats within Ibrox.

The Union Bears are also scheduled to be relocated to the Copland Stand by the club following consultations with the players and fans.

But the Gers’ revenue potential from the stadium is not limited to the mere reshaping of the ground.

Although some of these options, such as renaming Ibrox, would be unpopular with supporters, the club has a variety of opportunities to investigate.

Williams stated, “In contrast to the commercial department, where there is a more extensive matrix of opportunities for advancement, there is a concrete limit to the amount of revenue that Rangers can generate through the turnstiles.”

“The majority of alternatives, such as increasing ticket prices or negotiating a partnership to rename the stadium, would be highly unpopular among supporters.”

“The Edmiston House development has been a wise decision by the club.” Despite the fact that the results are not yet visible, the project will begin to yield benefits in the future.

“In addition, in recent years, elite clubs have also chosen to expand their matchday experiences.”

“For instance, Tottenham can generate nearly £1 million per matchday from food and drink sales alone.”

“Rangers are unable to achieve those types of figures; however, small improvements in this department could accumulate to a substantial sum on an annual basis.”

We are of the opinion that the club has internally discussed all of these matters and that there have been significant improvements in several areas.

However, it is possible that any such plans will have to be postponed due to the fact that Rangers are currently experiencing additional turmoil as James Bisgrove departs for Saudi Arabia.

The unexpected Rangers connection that resulted in a former Ibrox fan favourite making a significant change

During an international friendly, Bosnia-Herzegovina’s defender Nikola Katic defends against England’s striker Harry Kane.

The Bosnia and Herzegovina team sheet against England at St James’ Park on Monday night featured a well-known name.

Nikola Katic, a former fan favourite of the Rangers, has disclosed that a visit from an Ibrox cult figure convinced him to switch his international allegiance from Croatia to Bosnia and Herzegovina.

In a Euro 2024 warm-up match at St James’ Park on Monday night, the central defender, who is a member of Swiss club FC Zurich, achieved his international aspirations by making his surprise national team debut for the Balkan nation against Gareth Southgate’s England.

Katic played 90 minutes of competitive action for the country of his birth, where his parents continue to reside, despite suffering a 3-0 defeat in the North East after a goalless first half.

In May 2017, the 27-year-old revealed that his decision to transfer countries was significantly influenced by an old Gers connection, as he earned a single cap for Croatia during a friendly match against Mexico, alongside his former Light Blues teammate Borna Barisic.

He has previously admitted to hitchhiking each day for 100 kilometres across the boundary between Croatia and Bosnia in order to pursue his football aspirations. And it was Sasa Papac’s intervention, who is now an international recruiter in his homeland, that persuaded Katic that there was no turning back.

He stated, “BiH is the country in which I was born, where my parents currently reside, and where I intend to reside upon the completion of my professional career.” This is the strategy. I was initially impressed by the professionalism of Mr. Emir Spahić’s initial call. Emir arrived at my residence, and the selector and Saša Papac subsequently travelled to Zurich by plane.

“Nino Milenkovic contacted me on numerous occasions, inquiring and providing clarification.” This demonstrated to me that the coaching staff is placing a high value on my performance and that I have the capacity to alter my sportsmanship and relocate to this location. After concluding my football career, I refrained from returning for approximately two months. I aspire to attend each and every national team gathering.

Katic appeared in 59 games for Rangers over the course of two seasons. However, his progression was significantly impeded by a severe knee injury sustained during the preseason, which ultimately resulted in his departure. Before signing a three-year contract with Zurich in the summer of 2022, he spent a season on loan at Hajduk Split, where he was a member of Steven Gerrard’s 2020/21 title-winning squad.

Englishman Ridvan Yilmaz bids farewell to Rangers with a four-word message

Ridvan Yilmaz has sent a four-word message to his colleague John Lundstram in response to his “goodbye” post to Rangers fans on social media.

Lundstram has been a steadfast member of the Glasgow-based team since his arrival at the Ibrox three years ago.

It was a significant gamble to depart from Sheffield United, a Premier League team at the time. Nevertheless, he has cherished every moment of representing the club, as he explained in his farewell message on Instagram.

Many of his teammates have reached out to the outgoing midfielder to express their appreciation for his tenure at the club, as his departure has been officially confirmed.

Yilmaz included a brief comment in one of the messages, which read: “All the best, lad.”

What is possible for John Lundstram in the future?

The 30-year-old has been an exceptional performer for the club since his arrival at the Ibrox three years ago, as previously mentioned.

Throughout his tenure in Glasgow, the midfielder has contributed 20 goals and made a total of 153 appearances in all competitions for Rangers.

Despite the fact that the move was questioned by many at the time, as Lundstram was arguably at the zenith of his career, it has turned out for the best.

After Steven Gerrard returned the Scottish Premiership to Rangers, he joined the team. However, he ultimately slipped down the pecking order after the Liverpool legend was dismissed.

Nevertheless, he was able to reintegrate into the starting lineup and played a critical role in Rangers’ unexpected run to the Europa League final.

Rangers are the team for which he has played the most throughout his career, despite having played for numerous English clubs.

Additionally, the Daily Record reports that Lundstram’s subsequent career advancement will occur in Turkey.

The midfielder, who was born in Liverpool, is expected to announce his transfer to Trabzonspor in the near future. This move could potentially be the midfielder’s final destination in his professional career.

Amidst shocking injury allegations, an ex-Rangers player was observed returning to the pitch mere days after being released by Ibrox.

Ryan Jack’s objectives for Rangers have frequently been at odds with his Scotland career.

Although it is understandable that the former Aberdeen captain desires success with his country, the rehabilitation of his calf issues has been adversely affected by his dual commitments.

Ryan Jack was one of five players discharged by the Rangers this week at the conclusion of their contracts, following an eight-year tenure.

However, the Rangers supporters will be surprised by the player’s most recent appearance for Scotland, given Steve Clarke’s remarks regarding the player’s fitness.

Jack establishes his claim to Scotland.

Ryan Jack was unexpectedly summoned to Scotland’s preliminary Euro 2024 squad.

The decision was made prior to Rangers’ announcement that the 32-year-old’s contract at Ibrox would not be renewed this summer.

This comes after years of frustrating injury issues for the popular midfielder, who gained a position in the Scotland squad as a result of his development under Steven Gerrard.

However, in the midst of club versus country rivalries, both Rangers and Scotland have been adversely affected by the absence of Ryan Jack, who brings a unique perspective to each team.

Now, Rangers fans will observe Jack coming off the bench for Scotland in the 2-0 victory over Gibraltar, despite the fact that he spent the majority of the season in rehabilitation.

In the 73rd minute of the match, the midfielder replaced Billy Gilmour in order to communicate his intentions regarding a flight to Germany.

The midfielder’s injury remains a topic of concern for the Rangers.

The situation raises some serious concerns about Rangers’ handling of injuries in their first-team last season, despite the fact that no one will begrudge Ryan Jack receiving minutes for Scotland.

It follows Scotland manager Steve Clarke’s assertion that the midfielder was fully fit during the concluding weeks of the campaign.

Upon announcing his Euro 2024 squad in late May, Clarke stated to the press, “Ryan has been a critical component of the squad during my tenure as head coach.”

“He was unable to attend the most recent Euros.” He has not had the most successful season finale for the Rangers. However, he has been in good health for the past two to three weeks.

“He is entitled to be present.” He is a midfielder who is somewhat unique.

In the past two campaigns, the Rangers’ squad has been decimated by injuries, and the players’ conditioning, athleticism, and robustness have not been at the elite level that is necessary.

In a nutshell, we are unable to sustain the demands of a competitive season at Ibrox without experiencing any injuries.

Ryan Jack has encountered difficulties since approximately 2018, and Rangers have been unable to ensure that the midfielder is available on a consistent basis in order to have a significant impact on the team.

The Scotland hero was compelled to be released, in addition to his fellow crock, Kemar Roofe.

However, given the dire circumstances of our injury predicament this season, why was Ryan Jack not deemed fit by Rangers if he was deemed fit by Scotland?

Jack appeared in 22 matches for Rangers last season, 12 of which were starts. He did not strike a domestic ball for the club after playing 70 minutes against Ayr in the Scottish Cup in February.

Jack, a Scotland midfielder, appeared for the final time for Rangers in the 2-2 draw with Benfica in Portugal a few days later. He came off the bench and played 13 minutes.

Jack played his first professional minutes in nearly four months during the Scotland match against Gibraltar.

Given the complete and utter catastrophe we experienced in the final weeks of the season, it is entirely reasonable to question why such a significant player was compelled to remain in the stands.

The cost of the new SPFL TV deal is disclosed, as the expense for fans to watch Rangers increases once more

Rangers will continue to face an uphill battle in Europe and will be required to work harder than most to generate revenue as a result of the SPFL’s subpar television agreements.

To provide context, the teams that are relegated from the Premier League in England could lose every game and still generate over five times the combined revenue of all Scottish clubs.

Nils Koppen and Philippe Clement will be required to exert even greater effort in order to ensure that Rangers receives a fair price, as the expenses for supporters continue to escalate as a result of the decisions made by the Scottish authorities.

Photo by Matthew Ashton – AMA/Getty Images

The SPFL has once again requested that Rangers supporters cough up.

Scottish football supporters have been dealt another blow as a result of the recent announcement of a new television agreement, which will result in an additional 20 games being broadcast on Premier Sports.

The agreement is rumored to be in the eight-figure range, which could result in each club receiving a “whopping” £166,000 annually. This sum is equivalent to Cyriel Dessers’ salary for five months, with some variation.

📺 @PremSportsTV will show 20 live top flight matches each season for the next five years.

2024/25 will see the highest number of live matches ever broadcast from the Scottish Premiership.

Discover more ➡️ https://t.co/fdwDwaIf8D pic.twitter.com/44Co51uVut

— SPFL (@spfl) June 5, 2024

It is yet another reminder of Barry Hearn’s criticism of the SPFL and SFA for their management of the game in Scotland a decade ago:

“You would be terminated if you were employed by me.” You possess a plethora of positive attributes in Scottish football; however, you fail to market yourself.

“You are not sufficiently self-sufficient.” I am observing an excessive amount of self-pity.

“You have been cast in the shadow of the English Premier League and, to be frank, you have nearly given up.”

“That is a bit harsh and a generalization, but if you do not have faith in yourself, how can anyone else have faith in you?”

Supremo of boxing, darts, and snooker is correct.

In comparison to Scandinavian countries, Scottish organizations are underserved by their primary Sky Sports contract.

A fan of an English team that is currently competing in Europe is currently paying a lower price to witness their team than Rangers.

In the event that it is not feasible to visit Ibrox on a regular basis, the cost of observing Rangers in every domestic and continental tournament will now be approximately £96 per month.

Rangers will be accessible to fans via a combination of Sky Sports, TNT Sports, Amazon Prime, and Premier Sports for the next five years.

ProviderCostSky Sports £46TNT Sports is priced at £30.99.Premier Sports is priced at £9.99.Amazon Prime is priced at £8.99.

A decade ago, the time for change had arrived.

Despite Rangers’ success in all domestic competitions, they will not generate as much revenue from television contracts as they would from a reasonable Europa League campaign.

Neil Doncaster has not negotiated a more cost-effective option with any of the broadcasters or an SPFL TV package between the providers, which is indicative of the approach he will always take in negotiations.

In 2014, Hearn delivered his speech without a title sponsor for the Scottish Professional Football League (SPFL). Subsequently, the Scottish Cup, league cup, and league have all been devoid of sponsors.

Nevertheless, Doncaster continues to hold his position.

Rangers attempted to effect change in the manner in which the game was conducted in Scotland, and even the absurdity of the cinch circumstance was insufficient to secure Doncaster’s P45.

Barry Hearn’s speech remains as precise as it was a decade ago, and nothing has changed.

Doing the same thing consistently will result in the same outcome.